I know, I know - you just want to write and not deal with marketing. I feel your pain. But there are some positives to marketing your own book. The number one reason would be to interact with your readers. Building relationships are key to getting your books out there.
I mean, don't you want to see your novels out in the mainstream? If the answer is yes, then you need to get to know your readers. Believe me, I am just as guilty of not working on this stuff every day, but I don't think you have to.
Recently I was sick with pneumonia and then some other issues took precedent in my life and I wasn't following through on things I needed to do with marketing. But we all get sick and things come up so simply go on your fan page and tell your readers. It's not that complicated. Most will forgive you and besides, no one likes to be bombarded with to much social media marketing anyway. Give yourself a break and catch up when you're ready.
Now once you're back at it, you can do some catching up. Write a blog post, contact those who offered to put you on their blog as a guest, write a newsletter. And if you have them, send out an ad.
Time is on your side, it just means it will take a little slower to get the word out about your novels. That's completely up to you. I know authors that are on it all the time and usually benefit from their hard work pretty quickly, but if life has you down, it will take you a little longer.
So work yourself back into the mainstream and take it one step at a time. You will get it caught up and feel much better that you did!
What are some of the things you do you open communication with your readers?
Until next week, don't forget if you would like to read my first book for FREE then go to this link and download it. Free Fable
Once you've enjoyed Fable you can read Lore. It is online now for your reading pleasure and it's a big book so it should keep you busy for a while!